An Afternoon at Ulta

Project Manager: SACTV

Produced by SACTV™, a OneCity-owned brand, this event video captured SundayMorningView’s signature mix of authenticity, self-love, and style. Filmed at Ulta in Marina del Rey, the piece highlighted a group of women embracing their unique beauty—across all shapes, sizes, and styles—while enjoying a day of community, confidence, and care.

Client Value & Impact

  • Produced a brand-aligned video capturing real women in a real-world celebration of beauty

  • Reinforced SundayMorningView’s mission of self-love and representation through storytelling

  • Delivered content optimized for Instagram, website, and brand partnership promotion

  • Elevated visibility with an in-store brand experience at a major retailer (Ulta Beauty)

  • Strengthened emotional connection with audiences through candid, empowering visuals

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