MyStylist @ Macy’s Social Media Feature

Project Manager: SACTV

Produced by SACTV™, a OneCity-owned brand, this localized campaign spotlighted the MyStylist @ Macy’s service by following a SACTV™ host through a personalized in-store styling experience. The video captured the ease, attention, and elevated feel of the service—offering a real-life look at how Macy’s helps customers feel confident through curated wardrobe support.

Client Value & Impact

  • Highlighted the MyStylist @ Macy’s service through authentic, customer-centered storytelling

  • Filmed the full experience—from stylist consult to outfit selection and try-on

  • Created short-form content for social rollout, optimized for Instagram and retail engagement

  • Positioned Macy’s as not just a retailer, but a personalized style destination

  • Delivered engaging, branded content that made professional styling feel accessible

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